I used to blog at seshmics.blogspot.com. The blog you are reading is my new blog. But why a new blog? Specially when Google linked my name with my old blog?
It is because of the name. Not many could remember the ‘cool’ name I spent so much time choosing. I realized, keeping a name simple is more important than the cool quotient because people remember simple names.
But that only explains one part – that I wanted to change the name. Why should the name be my name? It can be a theme-based name based on what I want to write. Or, I could use my name. If you look at blogs which have theme based names, though have a stated purpose, they often write on topics other than the theme. The second option gives you flexibility to write on topics that interest you without the theme restricting you. Guy Kawasaki‘s blog is a case in point. His blog name is simple and easy to remember. And you have the flexibility to write what you want. The reason is simple. We blog because we want to write about topics we are passionate about. And it is hard to articulate all the stuff you want to talk about in a small tag line where bloggers generally state what their blog is about. Why tell (or promise?) something and not stick to it? Keep it flexible.
So here it is.. a new blog and a new post. I have a better understanding of the challenges in writing a blog. There’s always a nagging feeling that you have got to write a new post because you want to write a new post every week. And sometimes, you run out of topics. But I am hopeful. Let’s see if I can do it. Because I now think that writing blog does take time but it is in sync with my goals.
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